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THE STRATEGY EDIT

WHAT WE OFFER:

Brand clarity meeting

Brand audit & diagnosis

Market positioning

Strategic creative direction

Brand voice & visual guidelines

Social media guidelines

Visual refinement recommendations

Full brand strategy presented to you and sent as PDF. 

Investment: $2,500

You’ll leave with a clear understanding of how your brand should be positioned, communicated and expressed moving forward, with a strategic foundation to guide your content, marketing and future decisions.

Clients who complete The Strategy Edit will be credited $2,000 towards the Signature Brand Identity. 

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SOMETIMES THE PROBLEM ISN'T YOUR MARKETING. IT'S THE FOUNDATION BEHIND IT. 

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This is a focused strategy session designed to uncover what’s not working, refine your positioning, and give you clear direction on how your brand should show up moving forward. Most clients start here before moving into brand identity or ongoing support.

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IF YOU FEEL LIKE...

You’re showing up consistently, but nothing is sticking

You don't need a full rebrand. You need CLARITY.

Your brand no longer reflects the level you’re operating at

You are attracting the wrong clients

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WHY WORK WITH US?

At By The Bay Marketing, design isn’t just about aesthetics - it’s about connection. I believe a strong brand has the power to build communities, spark trust, and make people feel something deeper than just a transaction. That’s why every project I take on is crafted with thought, care, and intention.

  • A beautiful brand without a strategic foundation is just decoration. Every visual decision we make is rooted in clarity of purpose and position — so your brand doesn't just look right, it works.

  • We take the time to understand who your audience really is, not who you assume them to be. That understanding is what makes a brand resonate rather than just exist.

  • We don't chase trends. We build brands with considered, timeless thinking that holds up as your market shifts and your business grows.

  • We don't start designing until we truly understand you — your vision, your values and where you're going. The best brands are ones the founder recognises as entirely their own.

  • We don't measure success by how a brand looks. We measure it by how well it connects with the right market, the right people and the right moment.

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"We’ve really appreciated the support from Eva at By the Bay Marketing as we launched our business. She’s been easy to work with, thoughtful in her advice, and genuinely understands our ethos. Highly recommend."

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- Hanna, Loom Optical

"It was an absolute pleasure working with Eva from By The Bay Marketing. She was able to take my concepts and create a brand that really resonated with my target market and my business. Highly recommend."

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- Rich, Everett Coaching

"Eva brought to life my business idea in the exact way I wanted, she heard my vision created the perfect logo and branding. Definitely recommend By the Bay Marketing"

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- Codie, The Zen Den

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