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By The Bay Marketing Founder Eva looking over images of branding and creatives

BRANDING & WEB DESIGN

Build a complete, cohesive brand identity that reflects your business purpose, values, and vision.

They say that branding is the most important investment you can make for your business.

And they're right. 

Branding is the reason people pay thousands for a YSL bag. or recognise Nike instantly from its simple tick. It's the reason people pay attention to your business. 

Laptop on black surfboard with By the bay marketing gold logo on it on a beach in torquay australia

CREATIVE DIRECTION

Ongoing guidance to ensure your brand remains aligned, consistent, and visually elevated across every touchpoint.

Consistent creative direction keeps your brand evolving strategically while maintaining clarity and cohesion. 

It is more than design feedback, it’s a strategic partnership. We guide your brand’s aesthetic, tone, and visual storytelling to build consistent growth and trust with clients or customers.

iphone on rock at the beach in torquay, australia

SOCIAL MEDIA MANAGEMENT

High-end content creation, strategic scheduling, and optimisation, including 2 hours of professional videography each month.

Social media is often the first place people discover your brand, and consistency is key.

We design and manage your platforms so that every post, story, and interaction reflects your branding and feels aligned with your bigger vision. But it’s not just about looking good online. Our approach is about building genuine communities around your brand - spaces where your audience feels connected, engaged, and part of something they belong to.

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By The Bay Marketing Founder Eva Byrne in black and white with an ipad and pen ready to design branding

SERVICES 

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By The Bay Marketing Founder, Eva, in the middle of creative directing
By The Bay Marketing Founder on laptop balancing on a rock on beach in Torquay, Australia, creative directing.
Black and white images of branding and creatives on the table

At By The Bay Marketing, we don’t just design brands – we craft experiences people want to be part of. We partner with purposeful, lifestyle-aligned businesses who know that cohesive branding, thoughtful creative direction, and consistent storytelling are the keys to long-term growth.

Every colour, word, post, and visual detail is chosen to spark connection, build loyalty, and turn customers into a community. From brand strategy and visual identity to ongoing social media management and creative direction, we build brands that live far beyond a logo. We build brands people recognise, engage with, and feel they truly belong to.

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WHY WORK WITH US?

At By The Bay Marketing, design isn’t just about aesthetics - it’s about connection. I believe a strong brand has the power to build communities, spark trust, and make people feel something deeper than just a transaction. That’s why every project I take on is crafted with thought, care, and intention.

  • You’ll never feel like just another client. I work with a select number of brands at a time, ensuring every detail - from your brand identity to your content- is given the attention it deserves.

  • By The Bay Marketing is shaped by a lifestyle of connection to nature, balance, and beauty. This comes through in my work: branding and content that feels calm, refined, and timeless, while still grounded in strategy.

  • From branding foundations to websites, social media strategies, and design assets, I offer a holistic approach. This means your business presents as cohesive, consistent, and elevated at every touchpoint.

  • I care about your business as much as you do. My role is to understand your vision, take the creative pressure off your shoulders, and help you show up in a way that reflects the quality of what you do.

  • When you work with me, you’re not just getting a logo, a website, or a social feed. You’re building the foundation of a community - a place where your audience feels seen, understood, and inspired to join your journey.

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