SOCIAL MEDIA
The social media landscape can feel overwhelming, and the advice is all the same: "post more", "show up online". And now, with the rise of AI generated content, everyone's flooding the feed with generic posts and even more generic captions.
I use this to your advantage.
I build a strategy & content plan that is aligned with your brand, consistent across every touchpoint, and built to spark real connection with the people you want to reach. Because when your presence is genuine and cohesive, it builds trust.
And trust is what leads to sales.
ALIGNED, AUTHENTIC SOCIAL MEDIA DIRECTION
OUR SOCIAL MEDIA DIRECTION SERVICE INCLUDES:
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Clarity session to uncover goals and pain points
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Competitor and industry research
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Platform analysis
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Content pillars
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Caption and tone guidance
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Feed layout direction
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Story strategy
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Content ideas and post frameworks
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Clear execution roadmap
Add-Ons:
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Custom social media templates - $200
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Content creation session - $750
This service provides direction, not ongoing posting, allowing you or your team to create content confidently and consistently.
"We’ve really appreciated the support from Eva at By the Bay Marketing as we launched our business. She’s been easy to work with, thoughtful in her advice, and genuinely understands our ethos. Highly recommend."
- Hanna, Loom Optical
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"It was an absolute pleasure working with Eva from By The Bay Marketing. She was able to take my concepts and create a brand that really resonated with my target market and my business. Highly recommend."
- Rich, Everett Coaching
"Eva brought to life my business idea in the exact way I wanted, she heard my vision created the perfect logo and branding. Definitely recommend By the Bay Marketing"
- Codie, The Zen Den
CONQUER THE ALGORITHM
If your engagement has dropped and your content no longer feels like it’s working, you’re not alone. Many brands are experiencing the same shift. My complimentary Conquer the Algorithm guide was created to give you clear, actionable steps to understand what’s happening, adjust your strategy, and get your social media performing again.
WHY WORK WITH US?
At By The Bay Marketing, design isn’t just about aesthetics - it’s about connection. I believe a strong brand has the power to build communities, spark trust, and make people feel something deeper than just a transaction. That’s why every project I take on is crafted with thought, care, and intention.
You’ll never feel like just another client. I work with a select number of brands at a time, ensuring every detail - from your brand identity to your content- is given the attention it deserves.
By The Bay Marketing is shaped by a lifestyle of connection to nature, balance, and beauty. This comes through in my work: branding and content that feels calm, refined, and timeless, while still grounded in strategy.
From branding foundations to websites, social media strategies, and design assets, I offer a holistic approach. This means your business presents as cohesive, consistent, and elevated at every touchpoint.
I care about your business as much as you do. My role is to understand your vision, take the creative pressure off your shoulders, and help you show up in a way that reflects the quality of what you do.
When you work with me, you’re not just getting a logo, a website, or a social feed. You’re building the foundation of a community - a place where your audience feels seen, understood, and inspired to join your journey.